TL;DR: Unity's upgraded AI, launching in beta at GDC, enables developers to create full casual games using natural language prompts without coding. Leveraging advanced models from OpenAI and Meta, ...

Attention, gamers: if you thought new titles on top of the endless cavalcade of sequels and remakes were derivative now, wait till you hear about what the game engine maker Unity has got in store.

Wall Street loves writing obituaries too early. Back in 2020, for example, Unity Software (U) was one of the hottest IPOs in tech. Investors couldn’t get enough of the pitch: a rendering engine that ...

Jia Li of LiveX AI and Julian Togelius of NYU and modl.ai announced as first members “AI is transforming our industry and accelerating the volume and pace of game creation,” said Matt Bromberg, ...

Games tech company Genies has partnered with Unity to offer game developers AI avatar and asset creation tools. The collaboration will bring IP from games, entertainment, celebrities, and sports into ...

Game engine maker Unity is, like most other tech companies, fully embracing generative AI technology in its products (making the already bloated engine even more slow and annoying to use). Still ...

Google rolled out a brand new experimental AI tool last Thursday called Project Genie. By Friday, video game stocks were tumbling as a result. Gaming industry giants like Unity Software, Roblox, ...

To use some technical business parlance, Unity has had an absolutely shocking few years. After establishing itself as the near-de facto game engine for indie and mid-tier developers in the 2010s, it ...

Unity has unveiled new details about its plans for its AI-powered ads platform Vector, which the company hopes can help revive its fortunes and compete with rival AppLovin. In the the firm's Q2 ...

Graphics Cards You might be as surprised as I was to learn that Assassin's Creed Mirage is one of the few games to use AI neural texture compression—the only one, I think AI Todd Howard says AI's 'not ...

Yahes provided first quarter 2026 guidance of total revenues between $480 million and $490 million and adjusted EBITDA of $105 million to $110 million. Grow segment is forecast to be flat sequentially ...