No one in programmatic advertising needs another reminder about fragmentation. This complexity stands in sharp contrast to ...
An new CIMM paper demonstrates that differences in media quality matter and that tying media value to short-term outcomes ...
Discover how B2B programmatic advertising can accelerate pipeline growth by leveraging ABM, intent data, and multichannel ...
Automated advertising has entered a new era. In late 2025, two developments emerged that stand to remake the programmatic advertising infrastructure: the introductions of Ad Context Protocol (AdCP) ...
illumin partners with FSBD to expand privacy-safe audience intelligence for programmatic advertising
TORONTO, March 19, 2026 (GLOBE NEWSWIRE) -- illumin Holdings Inc. (TSX: ILLM, OTCQB: ILLMF) and Full Stack Big Data (FSBD) today announced a strategic partnership designed to help advertisers expand ...
In 2024, the global market for blockchain in media, advertising and entertainment surpassed $4 billion. By 2030, this figure is projected to reach almost $89 billion. The forecasted growth is ...
PubMatic, a programmatic ad selling platform, has ambitious plans to expand in Asia-Pacific, and the recent visit of its young CEO, Rajeev Goel, to Singapore signals a starting point. Goel expects to ...
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