Local television stations are moving away from expensive syndicated programming toward lower-cost, multi-platform formats that emphasize authentic talent and digital monetization. Industry leaders at ...

When I was a kid, my dad ran a small local business. Like countless owners, he depended on local broadcast media to reach customers, build trust in the community and keep the lights on to support our ...

Many of us have been waiting many, many years for advertisers and agencies to view streaming and linear TV channels as a holistic premium video world, where planning, buying, selling and measurement ...

Editor’s note: This is the debut column from Jill Manuel, the founder of JCat Group, a strategic communications firm that specializes in newsroom transformation, executive thought leadership and ...

Americans' attention to local news has declined since 2016. Explore how people get local news today, shifting from TV and ...