Divya Parekh, of The DP Group, covers business growth, storytelling, high-impact performance and authority building. The audience that business story writing caters to is usually potential customers ...

The Big Ideas: Who Do You Think You Are? The story of the self is not always a grand tale. By Simon Critchley Mr. Critchley is a professor of philosophy and an author. This essay is part of a series ...

Brands that endure are those that have deep, stable roots. Anchor your brand in your core narrative, and your reputation will ...

I took the one less traveled by, And that has made all the difference. —Robert Frost, 1874-1963, “The Road Not Taken” When individual teachers or entire schools are faced with the desire/need to ...

If humans were fish, our water would be narratives. We never experience reality unmediated. Light and sound filter through ...

This is a scenario I have repeatedly participated in or heard described in funder circles: A discussion about the importance of narrative change, often including examples of innovative work, generates ...

Most people know George Lucas as the writer-director of the original Star Wars trilogy, as well as a producer of many films and series that make up the franchise’s extended universe. In recent years, ...