An investigation by The Markup found that pixel collects data from many students using other websites, including high schoolers who sign up for financial aid and college testing. Then the code shares ...

Healthcare startups are scrambling to reassess how their websites and apps are built, and how third parties may, inadvertently or not, be putting patients’ protected health information at risk. In ...

Online tracking tools such as pixels are moving to the forefront of the debate about healthcare policy. Last month, the American Hospital Association and several allies in Texas sued the U.S. Health ...

We’ve updated Blacklight, The Markup’s privacy inspector, to help you understand how sites are tracking you.

Consumers use the internet every day but may be completely unaware that tracking pixels exist and are collecting detailed information on how the consumer utilizes a web page. Tracking pixels are ...

If you have a website for your business and you’re wondering how well your ads are reaching prospective customers, you’ll probably want to be able to measure that to make sure that the money you’ve ...

In the world of digital marketing, tracking pixels have long been the secret sauce for companies trying to understand their customers. These tiny, invisible bits of code are embedded in websites and ...