Welcome to Fit Factor, a new GOLF.com series in which we’re shining a light on the importance of club fitting, powered by insights, data and other learnings from the experts at our 8AM Golf sister ...

The search for a new putter can go a number of different ways. You can pursue the rack at the local golf shop, roll a few putts and take a chance on something that might (or might not) work. The more ...

Six months later, my putting has improved leaps and bounds just from a putter fitting that opened my eyes to what types of putters I should actually be using. And you can win the same VIP putter ...

Missing putts is a frustrating reality of golf, but if you’re missing more than you think you deserve to, the issue might be your equipment. Even with the right line and a good stroke, you can miss ...