In July, YouTube announced it was teaming up with the music superstars to help promote YouTube Shorts with a worldwide dance-off Mackenzie Schmidt is the Home and Travel Editor for PEOPLE. She joined ...

YouTube has turned to K-pop megagroup BTS — and its global ARMY fanbase — to juice up the platform’s Shorts video-clips feature. BTS and YouTube officially announced the Permission to Dance Challenge, ...

BTS have partnered with YouTube to launch a new dance challenge centered around their recent single, “Permission to Dance.” The challenge will launch Friday, July 23rd, and run through August 14th, ...

YouTube just released a new feature that lets users remix music videos and turn them into Shorts. This allows you to adjust various parameters from a full-length music video to create something wholly ...

As TikTok’s fate in the U.S. remains murky, YouTube today announced the launch of a new short-form video experience it’s calling YouTube Shorts. The feature will allow users, initially in India, to ...

When India banned TikTok in 2020, YouTube responded by launching a short-form video feature with a similar user experience in the country. Less than a year later, that feature rolled out globally as ...

YouTube demystifies the Shorts algorithm in a Q&A video that addresses several of the most common questions creators have about gaining visibility with short-form content. We know at least some ...

The power of short-form video content cannot be ignored. Platforms like TikTok, Instagram Reels and YouTube Shorts continue to revolutionize how brands connect with their audiences. These platforms ...