Modelo tapped two powerful consumer trends — moderation and flavor — with the launch of Modelo Chelada Limón y Sal ...

Interested in the story behind Modelo beer? It's no straightforward tale; ownership of the company is one mad whirlwind. Its roots lay in Tacuba, Mexico, where founders began experimenting with German ...

Modelo announces its largest investment in college basketball with increased media support and consumer activations ...

Add Yahoo as a preferred source to see more of our stories on Google. In June 2023 Modelo Especial overtook Bud Light as the best-selling beer in the United States - and it never looked back as the ...

Forbes contributors publish independent expert analyses and insights. Don Tse is a beverage alcohol writer covering business and innovation. In June 2023, Modelo Especial overtook Bud Light to become ...

Modelo Especial's U.S. owner and distributor wants to emphasize that the brand's rise to the top of the country's beer market didn't happen overnight. "The fact that we became the No. 1 beer in ...

Modelo Especial owner Constellation Brands’ beer sales are taking a hit as demand from Hispanic populations in key states slows down amid Trump’s crackdown on immigration, company executives said ...

Forbes contributors publish independent expert analyses and insights. I cover fashion, art, travel and everything culture. Modelo, the popular Mexican beer brand, has collaborated with designers from ...