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The EA College Football 27 Closed Beta is now live, giving eligible players an early opportunity to test Dynasty Mode, Road to Glory, Ultimate Team, and more ahead of launch. Access is limited to MVP+ ...

The wait is over. EA Sports dropped the full reveal trailer for College Football 27 on Thursday evening, and it packed in enough new content to give fans plenty to process before the beta kicks off ...

Forbes contributors publish independent expert analyses and insights. Brian Mazique has covered combat sports and video games since 2011. This voice experience is generated by AI. Learn more. This ...

Born in the 8-bit era, raised by the 16-bit era, and perfected by the 32-bit era, Cory's roots grew from the likes Sonic the Hedgehog and Mega Man to the world of Resident Evil and Castlevania. Owning ...

SEAD missions appear to be still a big focus of Operation Epic Fury, with EA-18Gs shown flying with four AGM-88s and F-16s flying with mixed AGM-88/JDAM loads. New photos released by the U.S. Central ...

Football (soccer) commentator, Guy Mowbray, has given Electronic Arts permission to "replicate his voice" via AI to generate player names. Talking to the BBC, Mowbray talked about how he records ...

Before Electronic Arts goes private in a groundbreaking sale, some US lawmakers are pleading for some federal oversight. Democratic members of the US Congress, as part of the Congressional Labor ...

Dalton Cooper is the Managing Editor of GameRant. Dalton has been writing about video games professionally since 2011. Having written thousands of game reviews and articles over the course of his ...

Cam Jones is helping amplify pioneers in sports as a game designer at EA Games. The EA SPORTS Madden NFL Black History Month program was established in 2021 to honor the legacy and excellence of ...

Electronic Arts (EA) management has been urging employees over the past year to use a AI for a wide range of tasks that include coding, concept art, and more. This is according to current EA staff ...

TL;DR: Electronic Arts is aggressively integrating AI, including its generative chatbot ReefGPT, to automate game development and reduce costs. However, experimental AI tools cause coding errors and ...