Google is so famous for killing products that there’s a whole virtual graveyard you can explore. Google’s latest shutdown now ...
API v24.2 introduces AI visibility tools, stronger security controls and new PMax reporting features for advertisers and developers. Google has released Google Ads API v24.2, an update that introduces ...
Google is allowing advertisers to gain more complete measurement and improve bidding performance with stronger first-party signals.
As AI reshapes digital advertising, GetHookd has expanded its Meta Ads Library intelligence capabilities with an API data ...
More than 20 European news publishers are taking legal action against Google seeking damages of £550m for adtech monopoly abuses. The case comes off the back of the European Commission handing Google ...
AI search ads are moving inside the answer: What ChatGPT and Google’s new formats mean for marketers
WebFX reports on the rise of AI search ads, now embedded in AI-generated answers by OpenAI and Google, transforming how ...
Google has just signed a $30 billion AI deal with SpaceX, which owns Elon Musk's xAI. According to a SpaceX filing with the Securities and Exchange Commission, it will receive $920 million a month ...
Wait a minute, there’s a programmatic hardware race going on right now? You heard that right. The rapid development and adoption of cloud-based tech have led to new splits in how third-party ...
OpenAI debuted at Cannes Lions with thousands of advertisers, but its ad pricing dropped from $60 to $25 CPM in weeks. Can ChatGPT reach $100B in ads by 2030?
Microsoft has patched an actively exploited Exchange Server vulnerability that allows threat actors to execute arbitrary JavaScript code in cross-site scripting (XSS) attacks targeting Outlook Web ...
Pixalate’s Web STI 2.0 rates sellers by arbitrage risk and invalid traffic (ad fraud) risk across 100+ markets, including USA, Canada, UK, Germany, France, Japan, Singapore, China, and Brazil; Index ...
“The Sell-Sider” is a new column written by the sell-side of the digital media community. Michael Barrett is CEO of AdMeld, a publisher yield optimization company. There’s been a lot of interesting ...
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